A successive discount is a chain of reductions where each new percentage is applied to the price left after the previous one. A shop that advertises "20% off, plus an extra 10% at the counter" does not give 30% off the tag price. It first cuts the tag price by 20%, and then takes 10% off what remains.
Exam questions test whether you can turn such a chain into one equivalent single discount, work backwards to the marked price, or choose the better of two offers. All three tasks become quick once you think of each discount as a multiplier rather than an amount to subtract.
A discount of r% leaves (100 − r)% of the price, so the price is multiplied by (1 − r/100). A 20% discount multiplies by 0.80; a 15% discount multiplies by 0.85; a 5% discount multiplies by 0.95. A chain of discounts is simply a product of these multipliers.